Going viral has become big business, and a group of young, ambitious Black creators in Atlanta is challenging the mostly white social media stars of Los Angeles for influence. Watch as The New York Times follows them on a 90-day blitz to rack up followers and sponsors.Going viral has become big business, and a group of young, ambitious Black creators in Atlanta is challenging the mostly white social media stars of Los Angeles for influence. Watch as The New York Times follows them on a 90-day blitz to rack up followers and sponsors.Read MoreSocial Media, TikTok (ByteDance), Instagram Inc, YouTube.com, FX (TV Network), Hulu.com, Atlanta (Ga), Computers and the Internet, Documentary Films and Programs
